Stand Up Paddling (SUP) is quite similar to surfing. Standing like when surfing on the surfboard, but we do not paddle with hands while lying down. In SUP, one do paddling, but by standing up with a piercing paddle.
This sport is different from the surf even though both use the board as the main equipment. Surfing relies on strong winds and big waves, while the SUP is just the opposite. Continue reading “Stand Up Paddling – Watersport Evolves”
The watersports industry is growing steadily. It is moving from swimming to stand-up paddling, kitesurfing or the more leisurely boogie board. The fact is, the customer, whether beginner or advanced, prefers water to solid ground more often. For this reason, the industry is promoting functional fabrics. Brands for swimwear showing a rising interest in the development of sporty-inspired collections. Continue reading “Industry Reap The Benefits Of Water Sports”
Trends in water sports are a trend in sports and adventure. From surfing and sailing to diving, swimming and stand up paddling (SUP). The current water sports trends, introduce new products and accompany water sports enthusiasts in their extreme experiences. Continue reading “Water Sports Trends – Good Sign For Industry”
Professional adventurer were once unapproachable daredevils. Nowadays, they become more and more accessible in the digital age. In social media channels, they present their real life. Professional outdoor films start to show the human side of the adventure. This inspires customers and helps the industry. Continue reading “Adventurer – Industry’s Best Ambassadors”